Brand Pathogen

Radius World Mascots
Character Design / Animation

Mascot Design & 2D Animation

Character-driven storytelling for Radius World

Brand Pathogen developed a complete mascot system for Radius World, encompassing character design, pose development, animatic planning, and 2D animation. The project focused on creating expressive, versatile characters capable of supporting storytelling, branding, and future content extensions across multiple formats.

Character Design

Concept and visual identity design for four original mascots. Defined personality traits, silhouettes, and visual language designed for consistency across print, digital, and animation.

Character 1

Character 1

Turnaround & Expression Reference

Character 2

Character 2

Turnaround & Expression Reference

Character 3

Character 3

Turnaround & Expression Reference

Character 4

Character 4

Turnaround & Expression Reference

Character Poses

Development of key poses for each character. Poses designed to convey personality, emotion, and motion readiness. Used as reference for animation and marketing applications.

Character 1 Poses

Character 1 Poses

Action, idle, and expressive poses

Character 2 Poses

Character 2 Poses

Action, idle, and expressive poses

Character 3 Poses

Character 3 Poses

Action, idle, and expressive poses

Character 4 Poses

Character 4 Poses

Action, idle, and expressive poses

Animatic

Creation of animatics to pre-visualize motion and timing. Established scene flow, character interaction, and transitions. Served as a planning tool prior to full animation production.

Animatic Sequence 1

Scene Flow & Timing

Pre-visualization of character interactions and transitions

Animatic Sequence 2

Character Interaction

Planning tool for motion choreography and scene composition

2D Animation

Final 2D animated sequences for all four characters. Smooth motion, expressive acting, and brand-consistent style. Assets suitable for digital platforms, campaigns, and future reuse.

Character 1 Animation

Character 1 Animation

Smooth motion with expressive acting

Character 2 Animation

Character 2 Animation

Brand-consistent style and motion

Character 3 Animation

Character 3 Animation

Expressive motion and personality

Character 4 Animation

Character 4 Animation

Smooth transitions and acting

All characters and animations were developed specifically for Radius World. Assets shown are presented for portfolio demonstration purposes.

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